About SXSW

“Whether it’s for the Texas barbeque or exposure to the influential American music industry, bands and music executives from across the globe say the South by Southwest Music Conference has become a can’t-miss event.” The Associated Press, March 15, 2004

South by Southwest (SXSW) began twenty years ago in Austin, Texas and has become recognized as the premier music conference in the United States. SXSW also offers a rare opportunity to reach a well-heeled, travel savvy audience.

2005 SXSW MUSIC CONFERENCE
* Showcasing acts: 1,331
* Music Venues: 60+
* Conference Participants: 8,604
* Trade Media Attendees: 2,749 (Music, Film & Interactive Conferences)
* Trade Show Exhibitors: 316
* Trade Show Attendees: 11,000
* Economic Impact on Austin: $19.7 million (2004 data)
* Average daily spending: $ 264/day/participant (2004 data)

To learn more, visit the official SXSW website.